Helping supply chains and farmers build sustainable agriculture. Together.

ruumi gives farmers the tools to improve their practices and gives supply chains the data to prove it

Sustainable farming landscape with rolling green hills
Illustration showing the journey from healthy soil to diverse ecosystems, with flowers, bees and butterflies

From the ground up
built for farmers first

Satellite map view of farm fields
Field detail with grazing data

For farmers

An app farmers actually want to use

Farmers are tired of being asked to use yet another tool that only benefits the buyer. ruumi is different.

Built for farmers first! Manage field, livestock, track grass growth, plan rotations

One app for all your buyers. No more juggling different systems and requirements

Actions are farmer-driven. You choose what makes sense for your farm

Satellite imagery built in for biomass estimates

We help you find grants and access premium payments from your buyers

Your farm, your data. You decide what gets shared

Download on App Store Get it on Google Play Use on Web
Farmer testimonials. Owain Pugh: The app is easy to use out in the field and is a really useful tool to help adapt grazing plans in relation to grass growth. James Porter: ruumi's an essential daily tool. It's up there with a quad or tractor. I'm no longer guessing and can inform every decision. Now I can plan ahead 12 months.

Backed by leading grazing experts

James Daniel

James Daniel

Founder, Precision Grazing

Liz Genever

Liz Genever

Independent beef & sheep consultant

Luppo Diepenbroek

Luppo Diepenbroek

MD, Straight Line Nutrition

Marc Jones

Marc Jones

Advanced Regenerative Farmer

Robert Gilchrist

Robert Gilchrist

CEO, Aberdeen Angus Cattle Society

Clyde Jones

Clyde Jones

Dairy consultant

Trusted by 2,000+ farmers across the UK and Ireland from these supply chains

Lidl Dunbia Dovecote Park British Cattle Pattemores

For supply chains

Real-time visibility into your farming supply chain

Onboard farmers onto sustainability programmes at scale

Every farmer gets a personalised assessment and action plan

Track which actions farmers choose and their progress

Evidence-based reporting for compliance and stakeholder updates

Satellite imagery and soil sampling for independent verification

Farmers actually adopt it — because the app gives them value, not just paperwork

Corporate dashboard showing farmer progress across programmes
Know-how illustration

Know-how

Co-created farm action plans provide personalised step-by-step guidance for farmers transitioning to sustainable practices.

Technology illustration

Technology

A grazing app that helps farmers manage transitions and track progress toward sustainable practices.

Supply chain support illustration

Supply chain support

Evidence-based reporting that gives buyers the data they need to prove sustainable practices.

How ruumi works with farmers

this is where
you come in
1

Assess

We baseline each farm using existing data, soil samples, and satellite imagery

2

Plan

Each farmer gets tailored actions: grazing management, soil health, biodiversity. Sheep, beef, and dairy.

3

Act

Farmers implement changes and report progress through the app

4

Prove

Supply chains get real-time dashboards and compliance-ready reports

Ready to build the future of farming together?

Frequently asked questions

What is ruumi?
ruumi enables farmers to restore and maintain soil health on livestock pasture. This means more productive farms with reduced inputs and lower emissions.
How does ruumi work?
Technology (grazing app, soil sampling) and know-how (action plans) enable farmers to baseline their farms, implement changes, and show evidence of improvements over time.
Is ruumi free to use?
The grazing app is free for farmers - no strings attached, data is only shared with farmers' permission. Supply chain programmes sponsor the app and receive sustainability insights into their farmer base.